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  • Established in 1922
  • Delivery to Germany, Austria and Italy
  • Personal advice

The best of Italy since 1922

Wine, fine food and Dolce Vita at Mair Mair.Explore our rangeOur story
From our wine cellarOur winesFrom South Tyrol to Sicily.Discover winesJust arrivedMartelli pasta from TuscanyThe original pasta in its distinctive yellow packaging.Discover MartelliPopularFine food favouritesOlive oil, pasta, antipasti and small gifts from Italy.Explore fine foods

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bella italia since 1922

Mair Mair in Sterzing, Italy

Wow, simply fantastic! They have wonderful South Tyrolean specialities here.

The wine cellar is enormous. They also sell fashion.

There is something for everyone. Very friendly service. We will be back.

★★★★★Elke T.Google
4,6★★★★★

800+ Reviews

Red Mair Mair flag outside the shop in Sterzing
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DELICATESSEN FAVOURITES

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produttori

More than 500 brands for a taste of Italy

Winegrowers, family businesses and artisan producers, carefully selected for the Mair Mair range.

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Elena Walch logoElena Walch25 ProductsKellerei Girlan logoKellerei Girlan20 ProductsAlpe Pragas logoAlpe Pragas27 ProductsLa Fabbrica Della Pasta di Gragnano logoLa Fabbrica Della Pasta di Gragnano23 ProductsAntica Torroneria Piemontese logoAntica Torroneria Piemontese49 ProductsKellerei Schreckbichl logoKellerei Schreckbichl17 Products
vino d’Italia

Discover Italy's diversity in every glass.

Italian wines

il vino giusto

Find the right wine

The South Tyrolean wine region in Mair Mair's Dolce Vita styleSouth TyrolAlpine freshness, pure fruit and characterful white wines.The Tuscan wine region in warm Dolce Vita tonesTuscanySangiovese, warm spice and classics for long evenings.The Piedmont wine region in a Dolce Vita stylePiedmontElegant red wines with fine structure and depth.Veneto and Valpolicella in warm wine-country tonesVeneto / ValpolicellaFrom fruit-forward wines to Amarone: rounded, spicy and approachable.Weinberge rund um eine alte Kapelle in der LombardeiLombardeiFeine Perlage, elegante Weißweine und charaktervolle Klassiker.Weinlandschaft in Friaul mit Reben und sanften HügelnFriaulPräzise Weißweine, kühle Eleganz und feine aromatische Tiefe.Kleiner Weinberg hinter einer Trockenmauer auf PantelleriaSizilienSonnenreife Frucht, vulkanische Spannung und mediterrane Klarheit.Weinberge im Trentino in einem alpinen TalTrentinoBergfrische, klare Struktur und feine Schaumweine.Apulische Weinlandschaft mit Reben, Olivenbäumen und SteinmauerApulienWarme Rotweine, weiche Frucht und viel südlicher Charakter.

storie di gusto

Food and wine inspiration from Italy

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Scaloppine al Vino Bianco – A Classic of Italian CuisineAI-generated imageRecipeScaloppine al Vino Bianco – A Classic of Italian CuisineDiscover our recipe for Scaloppine al Vino Bianco: tender veal escalopes in an aromatic white wine sauce, simple to...
Nodino di Vitello: Tender Italian Veal ChopAIRecipeNodino di Vitello: Tender Italian Veal ChopParmigiana Siciliana Recipe – An Authentic Sicilian Aubergine BakeAIRecipeParmigiana Siciliana Recipe – An Authentic Sicilian Aubergine Bake